WordPress – Websites and Practical Experiments

Solution
WordPress Website Development

Category
Web Design, WordPress

Area
Digital Design, Technology and User Experience

Company
Personal Projects

Technologies Used
WordPress, Elementor, HTML, CSS, Code Adjustments, Responsive Design

About the Project

The projects presented were developed using WordPress as part of a practical learning process and professional growth. After a transition period toward the technology field in 2023, I resumed creating projects in 2025 with a more mature approach, focused on learning by doing and solving real problems through design and digital structure.

Before this stage, I had no experience with WordPress. Throughout the process, I came to view the platform as a strategic solution, widely used across the web and capable of meeting diverse needs when properly structured and customized.

Challenge

The main challenge of these projects was design. Even with an established visual identity, creating for oneself requires careful decision-making and a high level of self-criticism.
In the Auto Solar project, for example, the brand identity did not include a defined fourth color, which directly impacted visual elements such as the navigation menu and footer.

Another relevant challenge was implementing distinctive visual solutions, such as a full-screen carousel with three videos, while maintaining performance, responsiveness and a clean visual language.

Solution

The solutions were built by combining WordPress with manual code adjustments, especially related to menu behavior, responsiveness and subtle visual effects.
In the Auto Solar project, after research and testing, the energy green color (#2E7D32) was defined, reinforcing sustainability, efficiency and clean energy, fully aligned with the brand positioning.

Result

The projects resulted in functional, visually consistent websites aligned with each brand’s positioning. Beyond final deliveries, they represent an ongoing process of learning, decision-making and practical application of design, usability and technology concepts.

Interested in working together?
Let’s connect on LinkedIn.